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Discover the latest news and updates about analytics and marketing eventsAn Analytics Carol
[2023 Update] 2022 is drawing to a close and we can say that it has been a year of changes in the world of data and analytics. Surely something has been lost compared to the past, there have been changes in the present and many expectations for the future. Almost […]
Read more »GA4: Advertising Performance Report
Finally, the section dedicated to advertising in GA4 has also received an important improvement in terms of analysis! In fact, the Performance Report has been introduced. This is the place where you can find the analysis of ROAS and spending in Google Analytics 4! Advertising Performance Report To access the […]
Read more »Protect your site content with GTM and Google Optimize
Sometimes, perhaps by searching for your own content in Google, you can come across articles on other sites which, we don’t know how, are identical to the original :D. Unfortunately this blog is often subject to this practice and the contents copied from scratch are found on other sites: no […]
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