Amazing event in Dublin, the Tech Summit opens his first edition where 10,000 attendees are announced. The two-day conference features seven stages and cover the following subjects:
- Prism (Creativity)
- Business & Marketing
- Internet of Thing
To beat the lines and ensure seating for the opening talks we decide to go for pre-registration the day before, and DTS start for us with a somehow particular meeting with Robothespian. The life sized humanoid robot designed for human interaction is fully interactive, multilingual, and user-friendly. He recognizes the gender of people who talks to him and try to engage in a conversations. He will join a panel on Rise of the Robots and will also attend DTS offering individual insights and expertise to attendees. we are astonished and surprised!
Here the panels that gathered our attention. In the first speech Dionne Magee from Facebook talk about video on Facebook. We live in a mobile world and video in the mobile feed should first of all
- capture our attention quickly
- be design for sound off
- and to play more.
In order to drive attention quickly they have to be optimized for mobile and it’s a good idea to start with the end to develop a strong storytelling and involve the user.
Designing for sound off means that the attention first of all are captured by images, because in the majority of cases video are muted and their aim is to invite to play more.
Jaws dropping for the panel lead by Pasi Helin, Partner and CCO di MediaMonks, that shows how to hack virtual reality and the difference between 360 video and VR. The case history that shows how they hack human perception during the promotion of Ethiad A380 flight to Abu Dabi is absolutely impressive.
Gary Vaynerchuk takes the stage and we are lucky enough to secure a seat in the main auditorium. The angel investor and serial-entrepreneur certainly delivered a thrilling rollercoaster of authenticity, honesty and motivational business – and life – advice. those who out-care and out-perform see better returns.
The final session of DTS was the Live Pitch final of the StartUp100 Programme. 100 early-stage companies from all over the world take part to DTS for two days of workshops, pitching and networking. The finalists, Irish companies Fillit, Flexiwage and Australian venture Virtual Legal all pitched to a panel of judges which included Bill Archer, Managing Director of eir Business, James Allen, Head of Google’s Adopt a StartUp Initiative, Noelle O’Reilly, CEO of DTS, Malcolm Bell, Expert in Residence at Seedcamp and CEO of The Digital Hub, Fiach Mac Conghail. The Waterford-based startup Flexiwage was announced as the winner. The company offers employees who struggle to manage their income over a longer pay period a solution; new financial wellness benefits that enable employers to to switch from a weekly payroll cycle to a monthly one.