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Firefox and Privacy: Removing parameters from the URL

June 30, 2022 - Written by

Lately these days the world of Analytics has been undergoing some shaking in terms of tracking and privacy and last but not least, very fresh, Firefox is here. In fact, since yesterday, not by default but “on request”, the possibility of eliminating the parameters in the querystring relating to the […]

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Google Tag Manager: tracking mobile swipes

April 22, 2020 - Written by

Identifying users behaviors across different devices allows to make informed assessments regarding the customer journey and also evaluate the proficiency of the user interface for a website or an application. If we consider the mobile devices, the swipe is the typical navigation gesture performed by users, which enable them perform […]

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