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Trigger Groups in Google Tag Manager and Tag Assistant for Conversions

March 28, 2019 - Written by

In the early days of the week Google launched two updates and features: the first deals with Google Tag Manager while the second will help you with your GoogleAds campaigns. Let’s see together what’s new! Trigger Groups in Google Tag Manager From now on Google Tag Manager lets you combine […]

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Session Quality Score: a new Google Analytics report

April 11, 2017 - Written by

Few days ago I noticed in some of my clients’ account that in Google Analytics a new report appeared. It has been named Quality Session and announced six months ago. You can find it under the path Audience> Behavior> Session Quality. What is Session Quality Report? Basically, Google uses a […]

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