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How to create Custom Lookup Tables into GTM

May 30, 2017 - Written by

Let’s take a step behind: what are Custom Lookup Tables? If you already know what we’re talking about and you can’t wait you can skip over and go directly to the trick! What are Lookup Tables in Google Tag Manager? Among the different features offered by Google Tag Manager you […]

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Analytics Boosters celebrates the 1st anniversary

May 05, 2017 - Written by

We are proud to celebrate the 1st amazing year of activities. A year full of awesome achievements. A year that started in Valencia and when we were involved in a roadshow around Europe for presenting our project. Lisbon, London, Dublin and Berlin have been our destinations for networking and meeting […]

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Session Quality Score: a new Google Analytics report

April 11, 2017 - Written by

Few days ago I noticed in some of my clients’ account that in Google Analytics a new report appeared. It has been named Quality Session and announced six months ago. You can find it under the path Audience> Behavior> Session Quality. What is Session Quality Report? Basically, Google uses a […]

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